Empleos de copy junior en Bogotá, Cundinamarca

Role Overview

We’re seeking a Senior Paid Media Strategist who can walk in and immediately contribute by developing full-funnel paid media strategies, mentoring junior team members, and overseeing performance across Google, Meta, LinkedIn, and other platforms. This contract role is ideal for someone who thrives in fast-paced, remote environments and brings a strategic mindset with hands-on campaign expertise.

This role is perfect for someone who thrives in a remote, fast-paced environment and is comfortable jumping into projects with confidence and expertise.

Key Responsibilities

• Lead paid media strategy and execution for client campaigns across Google, Meta, LinkedIn, and other platforms.
• Define, monitor, and optimize KPIs tied to client goals (e.g., ROAS, CPL, CTR, CPA).
• Audit and improve campaigns run by junior paid media specialists.
• Train and mentor junior media buyers on performance optimization, ad copy, targeting, and platform updates.
• Oversee and collaborate on creative briefs, audience segmentation, and messaging strategies.
• Manage the ad funnel holistically—including retargeting, landing page alignment, and cross-channel coordination.
• Guide landing page performance, lead conversion tracking, and UTM parameters.
• Produce clear performance dashboards and reports for client-facing account teams.
• Serve as the paid media subject matter expert in internal meetings and client strategy sessions.

Qualifications and Experience

• 5+ years in paid media and digital advertising with deep Google Ads and Meta Ads experience.
• Proven ability to create and scale performance-driven campaigns.
• Fluent in performance analytics, A/B testing frameworks, bidding strategies, and audience segmentation.
• Strong background managing teams or mentoring junior talent.
• Google Ads Certification required.
• Bachelor’s degree in marketing, business, or related field.
• Bonus: Experience with LinkedIn Ads, TikTok Ads, HubSpot CRM, or bilingual campaigns.

What You Bring

• Proficiency in Google Ads (Search, Display, Retargeting)
• Experience with Google Analytics and data analysis
• Understanding of campaign strategy, targeting, and optimization
• Familiarity with campaign reporting tools and dashboard creation
• Experience with Meta Ads, LinkedIn Ads, or TikTok Ads
• Excellent problem-solving and analytical thinking
• Ability to manage deadlines and prioritize tasks
• Proactive and self-directed with strong attention to detail
• Strategic mindset and performance orientation.
• Leadership and teaching skills to support junior specialists.
• Confidence in explaining performance metrics and strategic pivots to internal stakeholders.
• Clear, proactive communication style.
• Ownership mindset and a collaborative spirit.

What We Offer:

• A fully remote work environment with a diverse, collaborative team.
• Opportunities for professional growth and development within the digital marketing field.
• The chance to work with a variety of clients and industries, focusing on the Spanish-speaking market.
• A supportive and inclusive company culture that values creativity, innovation, and excellence.

If you're a paid media expert ready to jump into exciting projects and deliver results, we’d love to hear from you!

Job Types: Part-time, Contract

Expected hours: 15 – 20 per week

Application Question(s):

• Where are you located?

Experience:

• Digital marketing advertising: 5 years (Required)

Language:

• English (Required)